

Pour milk in your bowl or dunk each piece into milk for that classic cookie and milk combination! While Cookie Crisp is a great kid’s breakfast idea, it’s also one you can feel good about sharing with your family. Every cereal piece is shaped like a cookie, bursting with chocolate chip cookie taste. However, Cookie Crook and Cookie Cop have made reappearances on the back of the later Cookie Crisp boxes.Cookie Crisp brings all the fun and flavor of having cookies for breakfast, but in a wholesome breakfast cereal your kids will love. In 2005, Chip the Wolf replaced Chip the Dog as the cereal's Chip the Dog continues from 2006 to 2018 mascot in the United States. Near the end of the ads, the adults would change their minds once Chip gave them a taste of his Cookie Crisp. Typically an adult would interfere on the grounds that cookies are not breakfast food. In the format of the advertisements, Chip was a friendly pooch, no longer wearing a mask, who offered Cookie Crisp to a group of kids. Chip would howl the cereal's name ("Coo- oooooooooookie Crisp!") in each ad before he and his master were inevitably foiled by the Cookie Cop.Īfter General Mills bought the Cookie Crisp trademark Chip the Dog continues from 1997 to 2005 to be the mascot with the Cookie Crook and Cookie Cop. In 1990, the Cookie Crook was given a sidekick named Chip the Dog.

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Eventually, the format of the ads changed to full animation, and the duo was portrayed as the size of normal humans an even more slapstick approach (similar to Looney Tunes) was used in these commercials. The Crook would have some new gadget or scheme to steal the cereal, but then the Cookie Cop would arrive and save the kid’s cereal in the nick of time. He was voiced by Lennie Weinrib.Ĭookie Jarvis was joined by Cookie Crook, an anti-hero robber who attempts to steal the Cookie Crisp, in the mid-1980s, followed by his opponent Cookie Cop (full name Officer Crumb), a police officer (reminiscent of the Keystone Cops) with an Irish accent who thwarts the Cookie Crook's attempts to steal the Cookie Crisp.Ī typical ad would begin with the Cookie Crook attempting to steal the cereal from a live-action breakfast table often he and the Cookie Cop were portrayed as no larger than mice, so their pictures on the cereal bowl were “life size". Introduced in 1977, the first Cookie Crisp mascot, Cookie Jarvis, was a wizard in the Merlin mold, who with one wave of his wand, magically turned cookie jars into cereal bowls, usually chanting rhyming incantations along with it. It also includes round O shapes that represent Keebler’s popular fudge stripe cookies. This cereal has cookie pieces that represent Chips Deluxe and are strikingly similar to Cookie Crisp. Keebler Cookie Crunch was introduced by Kellogg’s in 2008. In 1997, Ralston sold their cereal line to General Mills, who soon after changed the recipe, prompting many Cookie Crisp lovers to seek the original taste in knock-off and foreign brands.

It has the taste of peanut butter cookies. Peanut Butter Cookie Crisp was also introduced.Double Chocolate Cookie Crisp was a double chocolate-flavored variety of Cookie Crisp introduced in 2007.
